Privacy
Last updated October 21, 2026.
Brightwood AI Solutions is a sole proprietorship owned and run by Cruz Johnson in Colorado, United States. Questions about anything on this page go to Cruz@brightwoodai.com.
What this website collects
Very little. If you ask for the free playbook, the email address you enter comes to Brightwood. It is used to send you the playbook link and is saved in Brightwood's Google Sheet of leads, and Cruz gets an email saying you asked. The playbook page also saves your reading progress in your own browser. The site has no accounts, no analytics, no tracking pixels and no advertising, and it does not set cookies.
The free tools
The calculators and writing tools run inside your own browser. What you type into them stays on your device and is never sent to Brightwood. Close the tab and it is gone.
Things that are not ours
Some pages load something from another company, and those companies have their own privacy practices:
Calendly powers the booking page. If you book a call, the name, email and answers you give go to Calendly and then to Brightwood. Their privacy notice is at calendly.com/privacy.
Loom hosts the videos on some pages. The player loads when you reach it on the page, so Loom can see the visit even if you never press play. Their privacy notice is at loom.com/privacy.
If you never open the booking page, Calendly does not hear from you.
Every contact link on this site opens your own email app. If you write to Brightwood, that email sits in an email account owned by Brightwood. It is used to answer you and to keep a record of the conversation. It is not sold, rented or added to any advertising list.
Client work is separate
This page covers the website only. Systems built and run for a paying client are governed by the written agreement with that client. Each client's data stays in that client's own separate system and is never mixed with another client's.
Your choices
If you asked for the playbook and want your email address removed, ask and it will be. If you have emailed Brightwood and want that email deleted, ask and it will be. Depending on where you live you may have further rights over personal data. Email Cruz@brightwoodai.com and they will be honored.
Children
This site is for coaches and coaching businesses. It is not directed at children, and Brightwood does not knowingly collect information from anyone under 16.
Changes
If this policy changes, the date at the top changes with it.